Episode

Jason Fried challenges your thinking on fundraising, goals, growth, and more

Jason Fried, co-founder and CEO of 37signals (maker of Basecamp and HEY), explains why the company has stayed bootstrapped and profitable for 24 years by rejecting venture-scale growth goals, using small two-person teams with six-week "appetites" instead of estimates, and trusting gut instinct over data-driven decision making. He discusses the new product line ONCE, a pay-once alternative to SaaS subscriptions, and argues that independence and staying small can be a deliberate, sustainable destination rather than a stepping stone.