Episode

10 lessons on bootstrapping a $200m business | Patrick Campbell (ProfitWell)

Patrick Campbell, founder and CEO of ProfitWell (sold for $200M+), shares 10 lessons on bootstrapping and building successful SaaS businesses. He covers team building principles like defining clear values with trade-offs, shipping frameworks based on tempo rather than org design, pricing strategies focused on value metrics, and retention tactics including both strategic product improvements and tactical payment/cancellation optimizations.