Person
Matt Dixon
Author. Guest on The surprising truth about what closes deals: Insights from 2.5m sales conversations | Matt Dixon. Mentioned in 2 episodes of Lenny’s Podcast, including the conversations with Evan LaPointe and April Dunford.
Matt Dixon
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Author
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Transcript mentions
… actually had, I don't know if you know this, we had the author of that book on the podcast, Matt Dixon, I think his name. And the Challenger Sale, the idea there is challenge their perspective and view on what is actually real about the…
… And so I was super excited, Matt Dixon wrote this book called The JOLT Effect, and in that they studied two and a half million sales calls, they recorded on Gong and they studied it with AI, and then they looked at what happened after…
Person
Matt Dixon
Role
Author
Featured In2
Mentioned In2
Transcript mentions
… actually had, I don't know if you know this, we had the author of that book on the podcast, Matt Dixon, I think his name. And the Challenger Sale, the idea there is challenge their perspective and view on what is actually real about the…
… And so I was super excited, Matt Dixon wrote this book called The JOLT Effect, and in that they studied two and a half million sales calls, they recorded on Gong and they studied it with AI, and then they looked at what happened after…