Practice

Communicate decisions with mocks and results instead of long documents

Favor prototypes, interactive mocks, or A/B test results over long written documents when persuading a team to move in a direction, since a document is no longer reliable proof that real thinking happened.

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Practice

Communicate decisions with mocks and results instead of long documents

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Context

meetings

Transcript mentions

  • … I am way more on mocks not docs or prototypes not docs and if I have something that people can try and interact with or even better. I have like results where we tried this, we ran an AB, here's like the results.