Book
Predictably Irrational
Predictably Irrational, by Dan Ariely, uses behavioral-economics research to show the systematic, predictable ways people act irrationally. Referenced in 2 episodes of Lenny’s Podcast.
Predictably Irrational
2 visible of 2 connections
Author
Dan Ariely
Episodes2
Transcript mentions
… to like building products and also positioning or framing the product conversation in such a way that appeals to both sides of the brain the you know predictably irrational was a great book from then I really made I mean that made the…
… And at that time, he had just written his first book, Predictably Irrational, and I was a product manager at Intuit working on QuickBooks online. So, first use, customer discovery, and really after reading the book, hearing th...
Book
Predictably Irrational
Predictably Irrational, by Dan Ariely, uses behavioral-economics research to show the systematic, predictable ways people act irrationally.
Author
Dan Ariely
Episodes2
Transcript mentions
… to like building products and also positioning or framing the product conversation in such a way that appeals to both sides of the brain the you know predictably irrational was a great book from then I really made I mean that made the…
… And at that time, he had just written his first book, Predictably Irrational, and I was a product manager at Intuit working on QuickBooks online. So, first use, customer discovery, and really after reading the book, hearing th...