Framework

Crisis Response Framework

Three-step process: 1) What is being impacted? 2) How long will it last? 3) How much runway do you have?

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Framework

Crisis Response Framework

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  • For the first type of crisis, if this is a cash crisis, then what you really need to ask yourself, and in any type crisis, first of all is what is actually being impacted? Is that my run rate, is that my product, is that my revenue stream?