Book
Hooked
Hooked by Nir Eyal outlines a framework for how companies build habit-forming products using triggers, actions, rewards, and investment. Referenced in 6 episodes of Lenny’s Podcast.
Hooked
6 visible of 6 connections
Author
Nir Eyal
Episodes5
Transcript mentions
… One of my favorite books is Hooked by Nir Eyal and he talks about in the kind of engagement loop that your last step is investment. (00:19:38): And so I ran the survey on a business t...
… Nir is the author of two bestselling books, Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life. Nir spends his time teaching and consulting at the intersection of…
… to Win, so, I reference that one earlier, Good to Great, and Hooked.
… like Hooked. That's a book that I know came out a few years ago, but I find that that model is just such an effective model for thinking about how to create prod...
… then the other one that I really enjoyed flip side was Hooked by Nir Eyal. That one was great too.
Book
Hooked
Hooked by Nir Eyal outlines a framework for how companies build habit-forming products using triggers, actions, rewards, and investment.
Author
Nir Eyal
Episodes5
Transcript mentions
… One of my favorite books is Hooked by Nir Eyal and he talks about in the kind of engagement loop that your last step is investment. (00:19:38): And so I ran the survey on a business t...
… Nir is the author of two bestselling books, Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life. Nir spends his time teaching and consulting at the intersection of…
… to Win, so, I reference that one earlier, Good to Great, and Hooked.
… like Hooked. That's a book that I know came out a few years ago, but I find that that model is just such an effective model for thinking about how to create prod...
… then the other one that I really enjoyed flip side was Hooked by Nir Eyal. That one was great too.