Concept
Good Friction
Deliberately introduced friction in a product experience that improves downstream engagement, retention, or fit, even though it may reduce short-term conversion metrics.
Good Friction
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Related Frameworks2
Related Practices6
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Transcript mentions
… this concept in in reforge that we teach around calling it like good friction and I think that you know talk I think a lot of people are taught to always reduce reduce friction but actually oftentimes the right thing to do is t...
Concept
Good Friction
Deliberately introduced friction in a product experience that improves downstream engagement, retention, or fit, even though it may reduce short-term conversion metrics.
Related Concepts1
Related Frameworks2
Related Practices6
Ask about this concept
Transcript mentions
… this concept in in reforge that we teach around calling it like good friction and I think that you know talk I think a lot of people are taught to always reduce reduce friction but actually oftentimes the right thing to do is t...