Framework

Recon Canvas

A planning grid that scans a go-to-market strategy across product, medium, and market, each viewed through objective, collective, and subjective lenses, to surface overlooked opportunities for a novel approach.

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Framework

Recon Canvas

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  • … which again is like system awareness novelty and disagreeability uh then you have to kind of scan the market and we have this framework uh called the Recon canvas that splits the market up into uh the product the medium and the market…