Practice
Run A/A tests for validation
Before launching, run tests with identical groups to ensure result reliability.
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Practice
Run A/A tests for validation
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Context
experimentation
Related Concepts7
Related Frameworks1
Transcript mentions
And he tells of how he ran an A/A test when there is no difference between the A and the B. And Optimizely told him that it was statistically significant too many times.
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Practice
Run A/A tests for validation
Before launching, run tests with identical groups to ensure result reliability.
Context
experimentation
Related Concepts7
Related Frameworks1
Transcript mentions
And he tells of how he ran an A/A test when there is no difference between the A and the B. And Optimizely told him that it was statistically significant too many times.