Practice

The 1997 Test

Before judging whether a new technology will disrupt an industry, imagine having the same conversation during an earlier platform shift (e.g., the internet in 1997) to check whether your confident predictions about winners and unaffected industries would have been wrong.

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Practice

The 1997 Test

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Context

personal

Transcript mentions

  • … we've been having this conversation in 1997 it's like the Uber test. Imagine we were in 1997 what will be crushed by the internet?