Concept
Choice Architecture
The deliberate design of the way choices are presented to people, shaping decisions through the structure, number, and framing of available options without removing any of them.
Choice Architecture
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… tion and so this is what I mean you know sometimes customization is a great idea sometimes it's the opposite I think Tesla's quite clever in that the choice architecture of Tesla's is just the right amount of choice you don't want one…
Concept
Choice Architecture
The deliberate design of the way choices are presented to people, shaping decisions through the structure, number, and framing of available options without removing any of them.
Related Concepts1
Related Frameworks1
Related Practices9
Ask about this concept
Transcript mentions
… tion and so this is what I mean you know sometimes customization is a great idea sometimes it's the opposite I think Tesla's quite clever in that the choice architecture of Tesla's is just the right amount of choice you don't want one…