Framework
PLG Funnel
A framework consisting of four stages: join, evaluate, upgrade, and expand, that outlines a customer's journey in a product-led growth model.
PLG Funnel
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Episodes1
Related Concepts4
Related Practices1
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Transcript mentions
When I think about how to grow with PLG in a business that has some element of PLG, self-server, freemium, I usually start with a funnel that roughly maps to the same scaffolding, regardless of business. Whether I've worked on the…
Framework
PLG Funnel
A framework consisting of four stages: join, evaluate, upgrade, and expand, that outlines a customer's journey in a product-led growth model.
Episodes1
Related Concepts4
Related Practices1
Ask about this framework
Transcript mentions
When I think about how to grow with PLG in a business that has some element of PLG, self-server, freemium, I usually start with a funnel that roughly maps to the same scaffolding, regardless of business. Whether I've worked on the…