… Mark Zuckerberg starts Facebook and then all of a sudden it's massive. It's this romantic idea that people have about startups and entrepreneurship.
Facebook was relatively small when I joined. it was 500 employees and 80 million users smaller than MySpace which is always good context to remember
And I remember I helped, um, build out the, um, the research group at Facebook before they had they they just not hire PhDs even, you know, advanced degrees really much at all.
… Facebook was just an app to check out girls and guys you know at Harvard right
… the periphery this little company Facebook starts emerging
Facebook Marketplace it started based on the observation back in this must have been like 20 2016 or or something like this, that 40% of posts in Facebook groups are buying and selling stuff.
… So I said I worked at Facebook. I worked on culture, which is one of those words that doesn't really mean anything.
… (00:50:17): It's almost like in the same way that when Google builds a search engine, it's very different from how Facebook would build a search engine, which is very different from how Apple would build a search engine. They all have…
… Facebook probably created the modern feed, but there's a feed for every single product. There's a LinkedIn feed and there's a feed for DoorDash.
Okay, so I want to come back to this really interesting, unusual path that you took from being a head of design at Facebook, you're an inspiration to so many designers, now you spend your time on a data startup obsessed with data. I don't…
… So it's essentially figure out what's going to make, create defensibility long-term with your moat, bring everyone in, "Hey, everyone, welcome to Facebook," everyone joins Facebook and then, okay, and all the developers build on Facebook…
… a follower-oriented social network, not a friendship-oriented social network, which meant a lot of our content was more like X or Twitter than it is Facebook in that respect. And a lot of sharing newspaper articles, interests, scientific…
… Facebook is an example. Basically, it's like a database of connections, but what allowed an Instagram, what allowed them to breakthrough, and there's classica...
… (00:53:28): Facebook ads is just placing a button to your app in Facebook. It's almost like you work at Facebook.
… So, anytime you're sending a status update or large group announcement, we moved all of that to Facebook Meta Workplace, like Facebook for work basically, which is now being deprecated. So, we'll have to figure that out.
… erviewed at the Chase Center, the Acquired Podcast at this whole event, and his main thing that he talked about that he values most in the culture of Facebook is learning faster than anyone else. Shipping stuff that isn't perfect, but…
… Facebook made it so you can't change the CSS, which was better for users, containing some freedom. Aggregators make sense in the late stage of an era.
… insight you're sharing there potentially is the reason a company like Facebook isn't amazing at launching completely new product, zero to one stuff, is they might be a little too risk averse and it's hard to talk about stuff tha...
… Deb was VP of product at Facebook where she spent over 11 years and while they're created and led Facebook marketplace, which is now used by over 1 billion people monthly, she also le...
… At the time Facebook was getting super phenomenally successful. Apple was already on their up and up again and everyone who was leading those places had technical backgro...
… But it was 2007 and the only place I wanted to work was Facebook. You could hear the way people talked about these products.
… I was actually at Facebook, I was running the team that does all the people recommendations and it was a great team. I actually had a massive, massive team.
… (01:05:22): I come from a world places like Google and Facebook, Google, my first product management experience. I was not allowed to launch unless my product was ready for 40 countries and 40 languages.
… (01:04:32): And all of that leads us to competition because at some point Facebook woke up and decided this is cool and we need to go build this. And I obviously wasn't there on the inside, but legend has it, Mark says, "Hey, you 30...
… Those are thousands of Facebook friends. Those are not relationships and those are not friends in my vocabulary.
… He then went on to Facebook where he created the New Product Experimentation team whose charter was to incubate big new ideas protected from the larger Facebook org. (00:01:26)...
… so you talked about the News Feed, which was one of your very earliest projects at Facebook. Here's a couple fun facts I know about the News Feed.
… That was one of your early projects at Facebook. People did not want it.
… there realized is that Digg was losing to the social networks and that this idea of aggregated news was going to be outcompeted by the Twitters, the Facebooks, et cetera, if we didn't find a way to move to have a social component for it.…
… is back from when I was at Facebook. And there was the high times there, it was like 2012, '13, and newsfeed is really taking off, ads are going into newsfeed.
… (00:34:54): Facebook can get [inaudible 00:34:56] in two hours. A B2B company could take two years to get to the same number of touch points.